Branding vs. Call to Action

The power of the call to action in marketing is well recognized; it's a crucial tool for tasks ranging from gauging consumer interest to converting potential customers into loyal advocates. However, even the most compelling call to action falls short if customers don't have a deep understanding of your brand.

At Banton, we recognize that building your business necessitates first building your brand. Our approach is rooted in data-driven, multi-channel marketing expertise, with a primary focus on delivering the kind of relevant content that your consumers not only desire but also deeply connect with. By the time they encounter the call to action, they are genuinely engaged and primed to learn more about your brand. In essence, why compromise your brand when Banton excels in maintaining the perfect equilibrium between innovative brand-building and persuasive calls to action?

Our Branding Services & Expertise encompass a wide range of critical elements:

  • Identity Planning: Crafting a brand identity that reflects your unique values and resonates with your target audience.
  • Brand Market Positioning: Strategically positioning your brand in the market to stand out among competitors.
  • Branding Guidelines: Establishing clear guidelines to maintain brand consistency across all marketing materials.
  • Logo Design: Creating a distinctive and memorable logo that symbolizes your brand's identity.
  • Typography & Color Schemes: Choosing fonts and color palettes that align with your brand's personality and message.
  • Imagery Development: Curating visuals that convey your brand's story and connect with your audience.

Additionally, we offer a full suite of services to assist you from the ground up in identifying, building, and developing your brand for your business or organization. Our aim is to ensure that your brand not only exists but thrives, leaving a lasting impact on your target market and setting you on the path to success.

Let's Connect

Contact Our Experts to learn how we can help you accelerate insights.


    I cannot say enough about my experience in working with Banton Media. They built our company's website, created our logo, social media graphics and landing pages. They are extremely responsive, have great quality work, quick turn around and a serious attention to detail. It was a pleasure working with Michael, Brenden and Jake on our projects!

    Brittany McLennan

    Very friendly, very professional, and makes you feel welcomed! We really loved when we walked in all five guys sat down with us to game plan over what we were wanting done, which was a very professional way to do things. It makes you feel like you are very important and everyone cares about what you wanting done. We love how everyone works together like that what an amazing team😇

    Kayla Orton

    Banton media has always provided us with fresh and forward thinking advertising strategies while being courteous and approachable in their full service handling of our account. They are willing and very capable of turning our "jumbled" ideas into a clear concept and are constantly available for critique and updates to our brand and vision.

    Daves Dockside

    Great company to do business with! Jake is an amazing graphic designer. He designed our new beverage menu and it seemed like our cocktail sales doubled over night. I wish I would have gotten him to do it a long time ago! Thank you to Brandi and her entire team for making my work life SO much easier!

    Stephanie Parsons

    Banton Media is both creative and prompt.. and it's difficult to get both in a marketing company! They are easy to work with and understand what your company is all about and how to get that across to perspective customers. By all means, give them a call!

    Sharon Abee

    Banton Media is easy to work with and very organized! They are quick to respond and very thorough in their planning and execution. I enjoy working with a Brandie and her team!

    Heather Lanier

    Our Process: Getting Started

    Needs analysis_white

    Insights & Opportunities

    Strategy- brand development_white

    Brand Development

    Design & development_white

    Concepts & Collateral


    Recommended Additional Services

    We work with you every step of the way to create the roadmap to help your brand and grow your business.